The Ideological Brain

Leor Zmigrod

£12.99


The human brain faces a set of dilemmas every day: how to achieve coherence from fragmented sensory inputs and how to attain connection with other people in an increasingly atomized and isolating world. Ideologies offer a shortcut, providing easy answers, scripts to follow, and a sense of shared identity. Whether our ideologies are far-right, far-left, nationalist, religious, or even progressive, they simplify our understanding and give us organizing frameworks through which to act and interact with others. But ideologies come at a cost: demanding conformity and suppressing individuality through rigid rules, repetitive rituals, and intolerance. Once ideologies grip our minds, they fundamentally transform us, making us less sensitive and adaptable. Drawing on her groundbreaking research, Dr Leor Zmigrod uncovers the hidden mechanisms driving our beliefs and behaviours.


Author(s): Zmigrod, Leor
Binding: Paperback
Date of Publication: 05/02/2026
Pagination: 336 pages
Series: N/A
Imprint: Penguin Books
Published By: Penguin Books
Book Classification: Popular science|Cognitive & behavioural neuroscience|Social & political philosophy|Popular philosophy|Popular psychology|Cognitive studies|Political science & theory|Political ideologies
Dimensions: 197 x 129 x 23
Weight: 238
ISBN13\EAN\SKU: 9781405975148

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