The Ostrich Paradox

Robert J. Meyer

£13.99


We fail to evacuate when advised. We rebuild in flood zones. We don't wear helmets. We fail to purchase insurance. We would rather avoid the risk of 'crying wolf' than sound an alarm. Our ability to foresee and protect against natural catastrophes has never been greater; yet, we consistently fail to heed the warnings and protect ourselves and our communities, with devastating consequences. What explains this contradiction? In 'The Ostrich Paradox', Wharton professors Robert Meyer and Howard Kunreuther draw on years of teaching and research to explain why disaster preparedness efforts consistently fall short.


Author(s): Meyer, Robert J.
Binding: Paperback
Date of Publication: 07/02/2017
Pagination: 126 pages
Series: N/A
Imprint: Wharton School Press
Published By: Wharton School Press
Book Classification: Business strategy|Management decision making
Dimensions: 216 x 140 x 15
Weight: 190
ISBN13\EAN\SKU: 9781613630808

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